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How we set Stop Losses

A critically important      the current stock price
component of the            and you run the risk of
TurnerTrends investment     getting out of the stock
strategy is the use of      too soon. Set the Stop
Stop Losses to protect      Loss too far away from
our downside risk and to    the current price and
get us out of a stock at    you run the risk of a
the right time. Just        significant loss if the
about everyone              stock’s price moves
understands the concept     strongly against you.
of a Stop Loss setting.     
This is where you set       We set our Stop Losses
the price you are           for one week at a time.
willing to sell (in the     TurnerTrends has
case of long positions)     developed a formula of
or where you are willing    the maximum amount a
to cover (in the case of    stock should move before
short positions).           the close of the next
                            Friday. This formula
But, the real key to        uses historical pricing
using this strategy is      volatility, time, and
knowing what makes the      the Friday closing price
best Stop Loss? Set the     of the stock.
Stop Loss too close to


This formula tells us       Let’s say that IBM just
that 68% of the time, a     gave us a BUY signal and
stock’s price should not    closed on this past
move more than a            Friday at $89.75. Using
specific amount either      our formulas, we
up or down from the         calculate that IBM’s
Friday close. The result    historical volatility is
of this calculation is      20% and its Expected
called the stock’s          Move is $2.68.
Expected Move (EM).         
                            This means that,
So, if we want to buy a     statistically speaking,
stock and are willing to    68% of the time we can
suffer a maximum loss of    expect that the price of
its EM, then we would       IBM stock in the
set its Stop Loss at the    upcoming week will trade
Friday closing price        between a high of $92.43
less the Expected Move,     and a low of $87.07.
less one cent. This         
tells us that 68% of the    So, if we decide to take
time this stock’s price     a position in IBM, we
will not go below our       would set our Stop Loss
Stop Loss for the           at $87.06; just one cent
upcoming week.              below its EM.


As we move forward in       Then, when our Stop Loss
time, we adjust the Stop    is triggered, the
Loss each week after we     transaction generates a
have re-calculated its      profit for the
EM. However, we do not      portfolio
lower a Stop Loss (for      
long positions), but        *Note: Each week, we
only* raise it. At some     perform a complete
point in the future,        re-calculation of the
IBM’s share price will      past three years of each
begin to trend downward.    stock’s pricing history
When this trend begins,     to determine the current
we will want our Stop       HV (Historical
Loss to trigger a sale      Volatility) and EM
of the stock so we can      (Expected Move).
get out.                    Occasionally, this
                            re-calculation will
The goal of this process    result in a lowering of
is to hold stocks long      a Stop Loss, relative to
enough for them to          the previous week’s Stop
achieve a Stop Loss         Loss. But, this new Stop
setting that is higher      Loss is NOT lowered from
(again for long             the re-calculation of
positions) than our         last week’s Stop Loss.
basis in those stocks.


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